In Update #6, I mentioned Paul Sappho’s idea that the 21st Century is a Creator Economy i.e. unlike the previous 20 centuries, everyone will contribute towards the growth of the economy.
Now that we have established that every person in the economy is a “creator.” It is time for us to seek upward mobility by Asking the Right Questions – the answers to which will lead us to connect the dots as to what is it that we need to ask questions for.
Q1. Who is/are the most important person/people for a creator?
Is it our parents? siblings? Co-mates? Definitely, the love of our lives?
Nope, doesn’t ring a bell. It is the USER/USERs of his/her creation which in general should be perceived as the global community. I say so because narrowing down the scope by installing barricades at the porch of the ideation process stifles the reinvention capacity. Create a niche, sort of (exactly like!) a target market only after being convinced of a sufficient cause to eliminate them from availing your creation. Kinder you are in giving access, Stronger is the foundation of creativity.
Q2. What should be the mindset of a creator?
Most people urge the “creators” to “Think Outside the Box,” which is cent percent worthwhile but while doing so why are we absconding the avenues of FEASIBILITY. Each Creation is the product of a Creator’s vehicles of thoughts – organized in hyperventilation or serenity or at the beats of heavy metal! Such Creation’s objective is to add value and it’s worth is ad valorem. Keeping this in mind, I feel we should assess our environment, perceive what is in the box, understand what is lacking & what is fulfilling & then let us sojourn into the seas of REINVENTION, which to me, would expand (at least explain!) the paradigm of “Thinking Outside the Box.” Ergo the reiteration of the previous conclusion!
Now, that we have the pointers for “Asking the Right Questions” as “User/User’s feasibility” –> “Reinvention – Thinking Outside the Box” we can gauge that we need to ask questions for determining the User’s feasibility to engage with our creation & for us to instill creativity upto the “Reinvention” capacity such that the user can make peace with the externalities of our creation thereby evoking a balanced & sustained solution for the user in the long run.
Stay tuned to further this connection in an upcoming Innovation Insight Post…
“Walk a mile in his shoes,” implies Developing Empathy.
“Design Thinking” is a novel concept which spearheads process of creating new ideas in the modern innovation terrain evoking “Empathy” as it’s centerpiece with companies “Walking a mile in the user’s shoes” to instill a fulfilling experience of their product. The following video is an insight into what “Design Thinking” entails:
Video Credits: Sean VanGenderen
“Creative Philosophy is the one which Richard Florida Talks about – this idea is an elite concept. Design Thinking is what Paul Saffo is talking about – that we all will be participating in the Creator Economy through small acts which would include creating a search string on Google wherein you as a creator would be creating a value for yourself and in this instance for Google,” says Tim Brown, the CEO of Innovation & Design firm IDEO, who along with David Kelley forms the team which is the leading proponent of the Design Thinking Concept. Here, is a video of Tim Brown speaking to a consortium of Startups @ the Khosla Ventures
Video Credits: Khosla Ventures
Harvard Business Review also videographs the avenues of Design Thinking, which can be viewed here: https://hbr.org/2008/06/design-thinking
Stay tuned for the Innovation “Insight”!
(Pic Credit: Reuters)
Ladies and Gentlemen, here the news comes, the “Clash of Clans” creator Supercell sells its stake to the Chinese Gaming Giant Tencent. The deal is earmarked at roughly around $ 8.6 billion, an absolutely sensational price attained by the Finland-based Supercell – sealing its supervening capability in the unequivocally competitive and well-established industry. They have hit the top-charts, securing the #1 position, in the M&A world of the Gaming Industry.
I completely endorse Supercell CEO Ilkka Paananen’s move which gives him & his company the advantage of upholding their well-founded creativity. After all, it is entirely not about subjugating the novelty of the gaming world, for the sole purpose of attaining short-term investor appeal – which would have been their probable fate if they would have decided to get on the rolling stocks list in the exchange.
Gamers and lovers of both Tencent and Supercell’s creations seem to be quite happy with the new wedlock and I am also quite inquisitive about the standings of this new kingdom, now, that the ‘reign’ has changed.
You can read the Reuter’s report on this deal by clicking on the link below:
Reuters: China’s Tencent buys ‘Clash of Clans’ maker Supercell for $8.6 billion | Reuters
“The deal is a lifeline for Mitsubishi Motors, which is mired in its third scandal in two decades and has had $3 billion wiped off its market value,” as specified by the source article.
Through this deal, Nissan Motor Co. would gain access to rather tough markets of the Southeast Asia where Mitsubishi Motors is a popular name. The deal has further resulted in handing over a third of Mitsubishi company’s reins to Nissan Motor Company in line with the Japanese Corporations Act.
Well, financial analysts could not have imagined a better deal for this scandal-ridden company which does not hold back from hitting the consumers below the belt especially in terms of fuel economy, which is one of the pivotal criteria kept in view during the decision making process.
The “Nissan” revival could help resuscitate the “Mitsubishi” brand equity. Read on to know more…
Entrepreneur.com & Reuters: Nissan Buying $2.2 Billion Controlling Stake in Scandal-Hit Mitsubishi Motors
The company now has money to expand beyond the 27,000 public charging stations it operates. The world will witness an emerging opportunity to revolutionize the entire transportation system. With increased access to charging stations, the concept of electric cars is bound to thrive, sparking hopes for greater fuel efficiency thereby contributing largely to the international efforts towards Climate Change awareness and measures. Read on to know more about the company and the aspects of funding.
Reuters & Entrepreneur INDIA: Electric Car-Charging Network ChargePoint Gets $50 Million in Funding
The players in food tech space need to keep in mind that ‘food-tech’ is ultimately about ‘food’ and successfully challenging the quality and taste offered by the traditional market effectively is the only way they will succeed.
Entrepreneur.com: What’s Troubling Food Tech Startups
There were no fools sitting in that garage in California on April 1, 1976, when Apple was founded.
Entrepreneur.com: A Look Back at Apple as it Celebrates its 40th Anniversary
Video Credit: The Better India (https://www.youtube.com/channel/UCEwKMXfktjqfaT9JoPB6r-A)
The future of eating is here!! I am completely fascinated by the concept of Edible Cutlery and I consider it as an outstanding achievement because an extensive and perpetuated use of this cutlery would largely axe down household as well as restaurant hazardous plastic wastage.
Moreover, a cute name “Bakeys” gives a big blow to the plastic industry since the plastic spoons form a size-able market share of the industry. I don’t see any plausible way out for the Plastic guys at all because the Bakeys defeats it on every grounds, it also has flavours!!
According to me, there are two noteworthy USPs of this product:
- It is healthier than the food we eat (I would prefer to eat this than to diet!)
- When you run out of snacks at home, you can munch on the cutlery (XD)
I am just kidding, it is truly a great step taken by Mr. Narayana Peesapati, the founder of Bakeys. Kudos to you Sir!
Be Real. Be Innovative. Go Rein..
The Juicero is being called a ‘Keurig for juice.’ Or may be the ‘Apple’ of ‘Juicer Industry’? Nevertheless, an innovation indeed!
Source: This Man Just Raised $120 Million for a Fancy Home Juicer
Be Real. Be Innovative. Go Rein…